Huda Beauty Is Opening A Pop-Up Store In London

Breaking news: Huda Beauty’s first ever pop-up shop is landing in London later this month, so be prepared to drop some seeerious cash.

Yep, we can’t believe it either, we honestly never thought this joyous day would come – and yet, here it is. Based on Huda’s latest launch – the iconic Mercury Retrograde Palette – the store is set to be an experience that will whisk you away into an intergalactic galaxy. NBD. Judging by the fact that Huda never does anything in half measures, we’re expecting some incredibly big things…

Inside, you’ll be met with all your Huda beauty cult-faves and even some exclusive limited edition products and accessories. Cool.

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Like seeing shooting stars! ⁣ ⁣ @glamgirlchelsea & @fabbeautyboss swatched Mercury Retrograde Palette and are obsessed! ⁣ ⁣ "The mattes are SO soft and smooth and the shimmer/metallic shades are soft and reflective. There are no chunks of glitter. I don’t have anything like this palette in my collection and am so glad I picked it up!" ⁣ #hudabeautymercuryretrograde

A post shared by HUDA KATTAN (@hudabeauty) on Nov 8, 2019 at 3:47am PST

The concept pop-up will be open in East Piazza, Covent Garden, for ONE WHOLE MONTH from 29 November till 26 December. You don’t have to pay to get in, but spaces are limited, so unless you’re cool with potentially missing out, they’re advising you book your place online here. Plus, the first 100 people inside will get a goody bag. If that’s not reason enough to get there early, we don’t know what is, tbh.

Here are the opening times…

Friday 29 November: 11:00am – 4:00pm

Saturday 30 November to Thursday, 26 December

Monday to Saturday: 10:00am – 8:00pm

Sundays: 12:00pm – 6:00pm

Wednesday 25 December: Closed

Thursday 26 December: 12:00pm – 6:00pm